How We Do It
Beyond 360° Activations.
FasTrac starts with getting to know your audience and tapping into what defines and excites them.
Whether you are targeting a consumer, an investor or a business, FasTrac leverages these insights to create customized and engaging campaigns.
From pre-launch print to broadcast media to on-site sampling events, FasTrac uses every marketing channel available to make sure your brand is activated on day one.
During the activation phase, the FasTrac team becomes an advocate of your brand with signature hospitality events, hand-to-hand sampling, public and media relations.
Throughout the launch, the FasTrac team leverages the power of mobile and social media to give consumers and brand loyals the inside scoop. And the digital dialogue continues long after the launch is complete as the FasTrac team continues to provide loyal fans with details on our/your co-branded website and blog.
Whether the program calls for sponsorship activation or hand-to-hand sampling, FasTrac Sports Marketing has the distribution and sponsorship opportunities to make sure you continue to reach your brand fans where they work, live, play and cheer.